When you have a new idea, you obviously look around to see if anyone else is doing it too. In college we called that a "SWOT" Analysis (strengths, weaknesses, opportunities and threats). Basic stuff. But there is an emotional side to this exercise. You range from "ha ha - I can do better than you" smugness to "oh crap, am I in over my head" …
Are Your Blog Posts Relevant?
It’s tempting to write about what is on your mind at a given moment. But that’s not a relevant blog, that’s a diary. Re-read the last blog post you wrote. Was it relevant? A relevant blog post contains three key elements: 1) It does something for your reader, such as: Inspire imagination Convey empathy Show “how-to” Provoke …
Embracing Your Discomfort Zone
Whether you're self-employed or work for an organization, you don't get to pick and choose which activities you want to do. While (hopefully) you enjoy a good portion of what you do, there are always some tasks you're responsible for completing that make you uncomfortable. Often it's something you've never done before. But here's a newsflash - …